Since its Debut One Year Ago Lexicon Has Helped Half of the Comscore 50 Publishers Dramatically Increase Their Unaddressable Revenue. NEW YORK, June 14, 2022 /PRNewswire/ -- 33Across, a publisher ...

NEW YORK, Aug. 21, 2023 /PRNewswire/ -- 33Across, an addressable infrastructure designed for the open web, today announced that it is the recipient of the 'AdTech Innovation Award' in the sixth annual ...

NextRoll Using 33Across' Lexicon Identity Resolution Technology to Build Cookieless Segments And Execute Retargeting Tactics Across The Open Web NEW YORK, Dec. 14, 2022 /PRNewswire/ -- 33Across, an ...

Since its Debut One Year Ago Lexicon Has Helped Half of the Comscore 50 Publishers Dramatically Increase Their Unaddressable Revenue. Lexicon Has Helped Half of the Comscore 50 Publishers Dramatically ...

NEW YORK, Dec. 14, 2022 /PRNewswire/ -- 33Across, an addressable infrastructure designed for the open web, today announced its new strategic partnership with NextRoll, a marketing technology company ...

New Partnership Integrates MediaWallah’s ID Graph and 33Across’ Lexicon to Enable Seamless, Scaled Campaign Activation Across All Browsers and Platforms NEW YORK, Nov. 19, 2024 (GLOBE NEWSWIRE) -- ...

Demonstrating a 10X Increase In Addressable Scale, 33Across' Lexicon Empowers Publishers to Monetize Unaddressable Inventory Prior to Google's 2024 Phase-Out of Third-Party Cookies This announcement ...

Paul Bell, President at 33Across, wants marketers to understand, if they don’t already, that expanding addressability to cookieless browsers is a positive move for programmatic supply-and-demand ...

Leading Publisher Technology Platform Presents a 1:1 Comparison of Cookie vs. Cookieless Performance by Advertising Vertical and Content Category, For the First Time in the Marketplace 33Across ...