Apple Maps is about to lose one of its biggest selling points: being ad-free. Thankfully (or depending on who you ask), they won’t be full-blown pop-ups. Instead, ads will appear in search results and ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

Ads are coming to Apple Maps as part of a new Apple Business service aimed at helping firms connect to local customers, and not pushing those users away to rival map apps. While the ads are coming to ...

Apple is planning to introduce ads to the Apple Maps app in the near future, and the iOS 26.5 beta lays the groundwork for the feature. Code in the update says the following: "Maps may show local ads ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...

On Tuesday, Apple announced updates to its Apple Business program. The thing that everyone noticed is the part where Apple is putting ads in Apple Maps starting this summer. We’ll get to that in a ...

Over its fifty-year history, Apple has had its share of ups and downs. The near-ubiquitous tech giant was not always so, and has at several points in its life come perilously close to oblivion. And ...

Apple has released a new video ad that highlights how the Health app works with iPhone and Apple Watch. The commercial centers around someone receiving lots of unsolicited health advice from strangers ...

Apple is officially taking a page from the Google Maps playbook. The Cupertino giant is moving ahead with plans to introduce ads in Apple Maps, allowing businesses to buy visual space within the app’s ...