Shares of Zillow and rival home listing companies fell Monday after Google began testing new home advertising features in search results. The move raised fresh concerns about how traffic and ad ...

LG Ad Solutions reports significant growth in general-market advertisers using Home Screen placements, underscoring the surface’s rise as CTV’s highest-impact real estate. MOUNTAIN VIEW, ...

Roku has sunk to a new low in the streaming wars, with an experimental ad format that blocks your home screen behind an auto-playing video ad. Roku isn’t alone in seeing what kinds of advertising ...