Google and YouTube sell billions in advertising every month. But now they’re partnering with SiriusXM to handle a specific ...

About 74 percent of U.S. users aged 13 and up consume YouTube audio or engage in listening-first behaviors on the platform, ...

SiriusXM has struck a deal with Alphabet's YouTube to become its exclusive audio advertising sales partner in the U.S., it ...

When you're done watching a YouTube pre-roll ad, your video's supposed to start from the beginning — not 40 seconds in!

YouTube's pitch for TV advertising budgets is paying off. New research shows agencies are increasingly including YouTube in their connected TV ad budgets. Ad buyers need to weigh YouTube's reach with ...

YouTube is changing mid-roll ad placement for a better viewing experience, starting in May 2025. Ads will be inserted in more natural places like pauses or transitions, reducing interruptions.

Don't pull your hair out when ads interrupt your videos. I've found a few ways to skip or limit them.

YouTube appears to be testing a new livestream ad format for mobile that keeps the video visible during ads for non-Premium ...

YouTube announced it’s making changes to mid-roll ads to improve the viewing experience for users while also helping creators potentially earn more revenue. Starting May 12, the Google-owned platform ...

If you’re running video ads on YouTube, you know there are a lot of factors to consider. But one of the most crucial elements is often overlooked: where your ads actually show up. This article ...